Last month, at the Road Freight NSW 2025 Conference and Awards, Sally Webb, Deputy Secretary of Safety, Policy, Environment and Regulation at Transport for NSW, delivered a wide-ranging address on the challenges and opportunities facing the road freight industry. Her focus was clear: building a safer, more sustainable, and more inclusive industry through strong collaboration between government and operators.
Safety as the First Priority
Webb emphasised that safety remains the central priority for Transport for NSW. Her team leads the state’s multi-modal safety and decarbonisation policy agenda, with road safety front and centre. “One of the most important things that my team works on is making sure that every journey—yours included—is as safe as it can be, whether it’s people or freight moving across our network,” she said.
She acknowledged the increasing pressure on drivers, noting fatigue, limited rest facilities, and unsafe behaviour by light-vehicle drivers as growing concerns. “Your drivers tell us the way light vehicle drivers behave creates risks and real stress, which they then carry for long hours,” she said.
Addressing Workforce Challenges
The freight industry is facing a critical driver shortage, with 28,000 heavy vehicle positions unfilled nationally. Webb highlighted the scale of the challenge: nearly half of drivers are aged over 55, while only 5.4% are under 25. Women remain significantly under-represented, making up just 3% of the heavy vehicle workforce.
To tackle this, Transport for NSW is supporting reforms to simplify driver entry pathways. “Entry pathways are unclear, inconsistent, and frustrating for applicants,” Webb admitted. She pointed to upcoming national reforms that will introduce experience-based progression, structured supervision, and competency-based training—piloted in 2025 and rolled out nationally from 2026.
Webb also called for cultural change within the industry. Clean, secure rest facilities, proper lighting, and a respectful workplace culture, she said, are essential to attracting new drivers, particularly women and younger workers.
Freight Reform and Future Initiatives
Looking beyond licensing, Webb outlined the NSW Freight Policy Reform Program. This includes:
- A new online hub with clear information on driver pathways, licence classes, and training options.
- A targeted workforce attraction program developed in partnership with industry.
- Investment in corridors, hubs, and network upgrades through the Freight Master Plan.
- A new heavy vehicle access policy to encourage safer, more productive vehicles on the network.
- Expanded rest stop facilities and support systems for drivers.
She also underlined the importance of aligning licensing and vocational training, stressing that while licensing ensures safe drivers, vocational training and employer support prepare them for the diversity of roles across the freight industry.
Partnership with Industry
Webb closed her presentation by highlighting the importance of collaboration. “Lasting change demands strong and open government and industry partnership,” she said. She acknowledged the success of initiatives like Transport Women Australia scholarships and NSW operators’ buddy systems for new drivers, noting they provide models for the kind of industry-led innovation that can drive progress.
“Together, we’ll attract new talent, retain experienced drivers, and secure a safer, more sustainable future,” Webb concluded.
- Electric tipper brings safety rethink to construction fleets
Battery-electric trucks are starting to move beyond the trial phase and into the day-to-day work of Australian construction fleets, with Fleet Plant Hire and Vertu Group using TruckShowX 2026 to showcase a Sany electric tipper designed for real-world site conditions. Speaking at the event in the Hunter Valley, Chris West, Managing Director at Fleet Plant - Fleet Safety Award: Recognising Organisations That Treat Vehicles as a Workplace
Fleet News Group has announced the Safe Fleet Award as part of the 2026 Fleet News Group Awards program, recognising organisations that take a structured, organisation-wide approach to managing vehicle safety. This award is designed to highlight fleets that treat vehicles as a workplace — applying the same safety management systems, governance, and leadership commitment used in - Truck Parking: The Hidden Productivity Problem in the US
Truck parking rarely makes headlines, but it has become one of the most persistent operational challenges facing transport fleets. The issue is not unique to North America. In Australia, fleet operators and industry bodies have been raising similar concerns for years—particularly around safety, compliance, and productivity. Speaking earlier this year at Geotab Connect 2026 in Las - Why Fleet Safety is Moving Beyond Compliance – and Into Real-Time Intervention
By Charles Dawson, CEO, AutoSense Australia For a long time, fleet safety has been built around compliance. Logbooks, policies and procedures all have their place. But they’re designed to show rules are being followed, not whether risk is actually being managed in real time. That gap is becoming harder to ignore. A driver can be - Safety and Risk: Data Becomes the Compliance Currency in 2026
As regulatory expectations tighten and operating margins narrow, fleet safety is no longer just a compliance obligation — it is a commercial imperative. According to Craig Lee, Executive General Manager – On-Highway at Penske Australia & New Zealand, data is now the central currency of risk management. “It’s all about data, isn’t it? So it’s









